Santa Barbara Web Guy
Your Local Web Design & Marketing Blog

Your go-to source for expert web design and marketing advice tailored for Santa Barbara businesses. Here, you'll find actionable tips and insights to elevate your online presence. Check out the latest posts below to start marketing a website that works for you.

The Latest Episode

Living Rent-Free in Their Heads: How a Viral Nextdoor Post Taught Me a Powerful Marketing Lesson

May 18, 2025

Discover how a neighborhood kerfuffle over a trash can turned into a real-world lesson about viral marketing, engagement, and memorable branding.


Recent Episodes...

Are You Too Focused on the Destination? The Importance of Staying Present in Your Business Journey
May 17, 2025
Discover why focusing on the present, not just future goals, is crucial for building quality, growth, and sustainability in your business.

What Have You Done for Me Lately? Keeping Customers Engaged in a Noisy Digital World
May 16, 2025
Explore why customer gratitude fades quickly online and learn actionable strategies to keep your audience engaged and loyal in a crowded market.

Is Your Marketing Too Predictable? How Consistency Can Turn Into Noise
May 15, 2025
Discover why too much marketing consistency can turn into background noise, and learn fresh strategies to engage and surprise your audience.

Why “What’s In It For Me?” Is the Question Your Marketing Must Answer
May 14, 2025
Learn why shifting your marketing to focus on your audience’s needs will boost engagement, trust, and results for your business.

Why Copying Successful Influencers Won’t Work—And What To Do Instead
May 13, 2025
Many entrepreneurs try to replicate influencer strategies but get stuck; this post reveals what to do differently for real growth.

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